Trademark law is one of the core competences of our law firm.
A trademark is any word, phrase, symbol or design, or a combination of words, phrases, symbols or designs, and sound, color, motion, hologram, any symbol at a specific position, that identifies and distinguishes the source of the goods of one party from those of others and provides unique properties used in marketing collateral to promote products or services. A service mark is the same as a trademark, except that it identifies and distinguishes the source of a service rather than a product.
Successful companies rely on the power of their trademarks and brands to communicate the quality and distinctiveness of their products and services. Trademarks are one of the key assets for most businesses. It tells customers that your products or services are provided by your company and, as such, they can rely on the quality of those products or services. It is therefore vital for the owner to have every trademark protected in order to ensure the exclusive right of its use and to prevent unfair competitors from using identical or similar ones for inferior products or services. Infringement or dilution of a mark can cost millions in revenue and goodwill.
We follow the life of a mark from selection, clearance, prosecution, licensing, assignments, watch services, disputes, and litigation. MARKS IP law firm provides you with an attorney-at-IP law, who is experienced in more than 2,200 trademark issues covering 120 countries for past 15 years as a professional practitioner and interacts with a worldwide network of reliable cooperation partners enabling us to consistently represent all trademark issues and achieve the necessary local and international protection of your trademarks and other distinguishing marks.